Marketing, sales business, entrepreneurship. With so many things to do and many things to achieve, what should be the approach of getting things done?

The approach with what the majority of people does revolves around planning, ruminating and overcomplicating things that can be resolved with simple action.

Yes, there’s a time for detailed planning however the one thing that will cures all is execution.

Simply telling yourself that things need to step up, take action and making things happen can be the difference between a failed business and a successful one.

I’m not saying to not plan, but we have to accept a fact of life which is that all of the best plans fail, many unrealistic expectations will get destroyed. This is not simply a fact of anyone’s fault but the reality of how things work.

When you take action, you come face to face with reality, which forces you to adapt to the uncertainty, deal with reality. This is what separates the good entrepreneurs to the great entrepreneurs.

“Just do it”, may seem like too much of a generic advice, but it’s the one thing that will help anyone get going.

Get something done, anything, and right after doing it pat yourself on the bat for it. You’re an action taker unlike 90% of the world out there. Then go out there and do it again.

If you’re a writer, start writing. If you’re a creator, starting creating. If you’re an entrepreneur, start selling. You need to get into the game.

The videos, the guides, the gurus out there can serve as a starting point for your journey. But they can only serve as a guide, there are an infinite number of items that you’ll have to learn through taking action.

Just watching a 1-hour video in something, reading a book doesn’t make you an expert. You need to go out there and apply.

UNLESS a GURU has been through the EXACT same path as you, then perhaps they can serve as your mentor. But other than that, you need to learn how to be able to think independently, through your own personal experience and conclusions.

People that create guides, videos, gurus, they only serve as that – guides to tell you how to do things. You can use the guides, but at the end of the day, your efforts need to be validated through your own self experience.

Without experience, you’re just following someone’s path, but not your own path. NO one can tell you what’s the best niche to go to, the best thing to do, because they’re not you. You have your own unique sets of skillsets, journey and personal experience.

So set a timer after reading this for 30 minutes. Is there something that you’re avoiding doing, just set the timer and attempt to do it. Just a basic attempt, doesn’t need to be good.

Doesn’t need to be perfect. But you’re getting reps in, you’re seeing what works and what doesn’t work. You are getting extremely valuable feedback.

It’s only going through the pain, the process, in which valuable insights can arise from it. It is not enough to take a few courses and call yourself an expert in the field. You become an expert in the field by doing, experience, taking the falls and learning how to deal with the falls. No one can tell you how to do it. This is something that’s solely dependent on yourself.

It’s through the mistakes that you learn what is the right thing to and also the wrong thing to do. A mentor, a guide can guide you the direction but how you self-correct is a skill that you must learn. This goes for everything you’re doing but especially in marketing, you only can learn through taking action. Through selling, and seeing what people like and don’t like.

Another skill you must master is knowing how to take action when things are uncertain, it’s easy to take action when everything is lined up, all the chips falling in place. But this is not exactly life, chances are we will always be working with a deficit.

But we must still take action, even when things are not lined up. This is how we get things done, this is how we improve and this is how we get things going. I hope this post has helped you start to think about taking action.