With much content floating around the internet, what are the practical steps you can take to come up with original, content ideas? As you know, content plays an integral part in digital marketing, especially in top-of-funnel activities. If you’re not taking your time in planning out a content strategy, you Read more…
Writing copy at first glance seems easy – you just take out a sheet of paper and start writing away right? Wrong. Once you get started, you start to realize that writing may be a lot harder than it seems. You have to come up with hooks, angles, stories and Read more…
To business owners and marketing teams. What are the steps you should take to improve your copywriting skill? Here are the five simple steps you can take to improve your copywriting ability so you can generate a higher ROI for your business. Images credits: This article contains images retrieved from Read more…
On October 2022, I interviewed interpreter Kenika Suwapanonth(Vanda) on her life as a professional interpreter. I’m super excited to be able to share with you her insights on firstly, her life of an interpreter and finally, what are the cutting-edge marketing strategies that are working best for her industry. Check Read more…
Why hire a copywriter? That’s a very good question. The first reason is that great web copy is absolute vital for your online presence. A copywriter helps you have an avenue to create consistent content. The second reason is that writing the copy for your own business is a rather Read more…
What Is Writer’s Block? Writer’s block is a phenomenon experienced by copywriters, entrepreneurs and marketers, where the author is simply not able to generate or launch their new ideas. This phenomenon may be a major cause of sticking points in the business which will lead to a lack of movement Read more…
Are you undercharging your clients? Working a lot of extra hours only to get nothing in return? Price plays a huge part in marketing your products or services. If you charge too low, your clients will not take you too seriously but charge too high and fail to deliver results.. Read more…
I always heard this from my family who owns a manufacturing company with over five branches domestically and internationally. “Product knowledge. Product knowledge. Product knowledge is very important” I never really got it why they kept on telling me this until recently. It’s because product knowledge is everything when closing Read more…
In this article, we will be detailing some of the best copywriting SOPs I learnt from the finest copywriters and marketing courses you can find on planet Earth. I’m talking about: AWAI, Dan Lok, Tai Lopez, Grant Cardone, these are industry leaders in their respective fields. The topic in question Read more…
Why all marketers must write daily? In the realm of marketing, it’s the writing that pulls your audiences in. Writing that you see on advertisements is what you would call: copywriting. Without strong copy, what you will find is that your websites will not convert, your sales will not go Read more…