What is going on guys. We’re back with another blog post. As you know, as part of our mission to not only be a business that helps you evolve in your marketing, we’re also here to help you expand your perspective from different people in different professions. As a copywriter, Read more…
Here are some stats on learning retention. Reading something – 10% retention Listening and reading something – 20% retention Seeing a demonstration – 30% retention Engaging in a discussion of the topic – 50% retention Practicing something you learnt – 75% retention Teaching someone what you learnt – 90% retention Read more…
Do you need to be an expert to start sharing content? This is a question that I receive all the time. You’re thinking that you’re not good enough to share content because you’re not truly an expert in the topic that you’re talking about. Yet at the same time, you Read more…
Roger Banniseter on May 6th 1954 busted a record that was called the four-minute mile. The four-minute mile is basically just that, it was thought impossible for a human being to run a four-minute mile. Banniseter broke this record by completing it in 3 minutes 59 seconds. A month later, Read more…
Did you know that marketing is the most common first position to get cut if there’s a financial crisis in any company. The product team needs to be there, because the product is what the customers buy. The sales team needs to be there, because sales is a department that’s Read more…
The traditional mode of business is all about competition, it’s all about destroying your competitors and being the top dog. I understand that this is the way things have been done for the past hundreds of years, but I challenge you to know that there is another mode of doing Read more…
As you know, habit creation and consistency are the foundation of every success out there. So, what exactly is the research habit? Malcolm Gladwell said it best in his book: “Outliers” where it takes 10,000 hours to become a master in any skill. If you read 1 hour per day, Read more…
Marketing, sales business, entrepreneurship. With so many things to do and many things to achieve, what should be the approach of getting things done? The approach with what the majority of people does revolves around planning, ruminating and overcomplicating things that can be resolved with simple action. Yes, there’s a Read more…
Are you a business owner that’s thinking of starting a social media strategy. How do you begin? Which platform to start? How long will it take until I see any sort of substantial success? These are all valid questions that I hope to be able to answer in this article. Read more…
Instead of coming up with new ideas for content, have you considered recycling your existing assets? Recycling, and repurposing content can be one of the most cost effective to come up with new content without actually having to come up with new content. Sounds easy? Recycling content also helps reinforce Read more…