Why hire a copywriter? That’s a very good question. The first reason is that great web copy is absolute vital for your online presence. A copywriter helps you have an avenue to create consistent content. The second reason is that writing the copy for your own business is a rather Read more…
Do you have a business idea? A brand that you want to share to the world, a talent or gift that you want to use to tap into your unlimited potential? The first step is to understand the recently popularized concept of: “Become a creator, not a consumer.” What exactly Read more…
It’s clear that voice and visual search will be here to stay for the next coming decade, with Amazon pushing Alexa, their speech synthesizer virtual assistant technology and Google having launched Google Lens in 2017, which allows users to conduct visual search using existing mages. The trend of using visual Read more…
What Is Writer’s Block? Writer’s block is a phenomenon experienced by copywriters, entrepreneurs and marketers, where the author is simply not able to generate or launch their new ideas. This phenomenon may be a major cause of sticking points in the business which will lead to a lack of movement Read more…
According to Socialpilot, a content calendar is a staple part of any business’s marketing strategy. It creates 1.) Organization 2.) Structure and 3.) Processes to aid one in having a laid-out marketing strategy. However, a lot of content calendars can get complicated and may add extra layers of complexity within Read more…
I always heard this from my family who owns a manufacturing company with over five branches domestically and internationally. “Product knowledge. Product knowledge. Product knowledge is very important” I never really got it why they kept on telling me this until recently. It’s because product knowledge is everything when closing Read more…
In this article, we will be detailing some of the best copywriting SOPs I learnt from the finest copywriters and marketing courses you can find on planet Earth. I’m talking about: AWAI, Dan Lok, Tai Lopez, Grant Cardone, these are industry leaders in their respective fields. The topic in question Read more…
Why all marketers must write daily? In the realm of marketing, it’s the writing that pulls your audiences in. Writing that you see on advertisements is what you would call: copywriting. Without strong copy, what you will find is that your websites will not convert, your sales will not go Read more…
According to Sticky Branding, only 3% of any marketplace is ready to buy from you. This is considering the people that are even remotely interested in you. The other 7% are active buyers, which means that they have a need and a problem that needs to be solved however they Read more…
In my previous article, we discussed about frequency in online marketing. If content frequency is king, then distribution is queen. What do we mean by distribution? Distribution is simply about putting out your content onto places where people can view your work. Russell Brunson of ClickFunnels put this onto a Read more…